Etsys 2022 Wedding Trends Are Here
For couples and businesses seeking inspiration and insight into the latest trends, Etsy’s 2022 wedding predictions offer a treasure trove of ideas. Here’s a curated rundown of the must-knows, covering everything from nostalgic nods to heirloom-worthy gifts and destination weddings that will transport you to another time and place. With Regency aesthetics making a comeback and celebrations becoming increasingly vibrant, there’s no shortage of excitement in the world of wedding trends.
So, without further ado, dive into this whimsical wonderland and get ready to make your special day truly unforgettable!
Bridal Bows
The allure of a perfectly tied bow on the wedding day is undeniable. As it turns out, couples and their bridal parties are craving this charming touch more than ever. According to Etsy, there’s been a significant surge in searches for bow-adorned gowns or dresses, with a whopping 51% increase. Additionally, Bridal and Bridesmaids bow accessories have seen an impressive 114% rise in popularity.
For some inspiration, let’s take a look at what some of Australia’s top wedding brands are doing with bows.
’60s Style
The retro vibes of the 1960s aren’t limited to fashion trends alone. The decade’s influence is seeping into the realm of weddings, a development that’s equally exciting and unsurprising. Drawing inspiration from iconic ’60s brides like Priscilla Presley, Audrey Hepburn, and Elizabeth Taylor, it’s only natural that searches for short wedding dresses on Etsy have increased by 29%, while queries for short or shoulder-length veils have seen a remarkable surge of 41%.
Heirloom-worthy gifts
In recent years, there has been a noticeable shift towards more thoughtful and bespoke Wedding gifts. As a result, Heirloom-worthy presents have become increasingly popular, as couples seek to commemorate their special day with meaningful mementos that can be treasured for generations to come. According to Etsy’s search data, there has been a significant spike in queries related to personalized wedding and couple-focused items.
Specifically, searches for customized cutting boards have risen by 77%, while custom illustrations have seen a staggering 129% increase. Moreover, preservation of wedding bouquets and the creation of keepsake boxes have also experienced a notable surge in interest, with searches up by 128% and 45%, respectively.
Destination (& destination-inspired) weddings
As the world slowly opens up again, Australian couples are seeking alternative solutions for their dream weddings. The pandemic’s aftermath has left a lasting impact on the wedding industry, prompting couples to think outside the box and bring an international flair to their special day.
This newfound sense of escapism is manifesting in creative ways, from bespoke wedding invitations that mimic vintage passports (with searches increasing by 140%*) to tropical-themed favors and decor that evoke the feeling of a beachside getaway (with searches up 92%). By infusing their wedding celebrations with elements of adventure and wanderlust, couples are crafting unique experiences that blend local charm with international inspiration.
Regency aesthetics
The opulent and extravagant ‘regencycore’ trend, popularized by the hit TV series Bridgerton, has taken the world of weddings by storm. Inspired by the show’s lavish settings and attire, brides-to-be are now incorporating vintage glamour into their big days.
This surge in demand is reflected in the numbers – according to Etsy, searches for bridal gloves have skyrocketed by 121%, while puff sleeve wedding dresses have seen a 93% increase in popularity, and pearl veils have experienced a significant 78% rise in queries.
Colourful celebrations
As the pièce de résistance of wedding celebrations, vibrant hues take center stage. For Sydney-based florist Montana Florals, the trend towards unconventional wedding designs has led to a surge in creative, unstructured floral installations that incorporate an array of textures and unique blooms. This personalized approach allows couples to showcase their individuality through bold, bright color combinations that are truly unforgettable.
Meanwhile, the world of engagement rings is also embracing the power of color, with ruby, emerald, and sapphire stones becoming increasingly popular choices for couples seeking a touch of personality in their special day.