Wedded Wonderland 2015 Highlights
As the clock struck midnight on December 31st, we couldn’t help but reflect on an incredible 12 months at Wedded Wonderland HQ. With so many milestones achieved and memories made, we thought it was only fitting to look back on some of our most notable moments from the year that’s been.
Bellanaija Takeover
In the spirit of cultural fusion, we kicked off 2015 with a unique collaboration that celebrated the vibrant culture of Nigeria. Our partner, the renowned blog Bellanaija, took over our Instagram and website, bringing their expertise in capturing the essence of Nigerian weddings to our platform.
Karen Tran’s FIREWORKS Event
In a special event that took place at the end of January, Wedded Wonderland had the privilege of hosting renowned floral stylist, Karen Tran in Australia for an exclusive evening soiree. Collaborating with our esteemed network of local wedding suppliers, we expertly recreated Karen’s breathtaking creations on Australian soil.
Karen Tran Hosts The Floral Experience
As Karen’s Australian adventure came to a close, we seized the opportunity to tap into her expertise and interior design acumen. To share her wealth of knowledge with fellow floral enthusiasts, we hosted a comprehensive two-day masterclass at Wedded Wonderland HQ, inviting some of our favorite florists to join in on the styling tips and tricks.
Runaway Bride
February, often referred to as the global celebration of love, became an extraordinary month for us at Wedded Wonderland. In a heartwarming display of solidarity and compassion, we rallied behind Ovarian Cancer Australia, successfully raising over $10,000 in their support.
To further amplify the importance of this cause, our team organized a unique 100m sprint event on February 7th, where more than 50 brides, dressed in their finest wedding attire, came together to raise awareness and funds for Ovarian Cancer Awareness Month.
Makeup By Lilit Masterclass
In early March, Wedded Wonderland created a stir in the Australian beauty scene by bringing in Lilit Caradanian, a renowned LA-based makeup artist with a significant social media presence, to lead a series of masterclasses in both Sydney and Melbourne. The petite yet powerful expert shared her extensive knowledge and expertise with an enthusiastic crowd comprising fellow makeup artists.
Jeff Leatham Masterclass
Renowned floral stylist Jeff Leatham has collaborated with A-list celebrities like the Kardashians, Eva Longoria, and Sofia Vergara. He recently made his Australian debut by leading an exclusive masterclass for our esteemed Fairies, showcasing his exceptional skills to a captivated audience.
The Wedded Wonderland ICE Event
In July, the glamour of Wedded Wonderland was on full display at an extravagant media launch. The star-studded event, hosted by renowned floral designer Jeff Leatham and attended by Sydney’s fashion elite, including notable figures Terry Biviano, Steven Khalil, and influential blogger Sydney Fashion Blogger. The highlight of the evening was a showstopping runway featuring one-of-a-kind couture gowns inspired by Wedded Wonderland’s unique aesthetic.
Social Media Seminar
Wendy El-Khoury, the pioneering Fairy, spearheaded a highly sought-after Social Media Masterclass. The exclusive event brought together small business owners from far and wide to learn the secrets of crafting viral content. The masterclass, held at Dockside Cockle Bay Wharf, was met with unprecedented demand, ultimately selling out on the day.
Galia Lahav Trunk Show
We were thrilled to collaborate with Eternal Bridal as their official media partner for the trunk show featuring Israeli designer Galia Lahav, one of our favorite international designers.
The Bridal Bazaar, Sponsored by Dockside Group
The highlight of the year was the prestigious Wedded Wonderland Bridal Bazaar, a six-hour extravaganza that brought together 500 discerning brides for an unforgettable luxury shopping and fashion experience. The event featured a curated selection of Australia’s most esteemed couturiers and renowned brands, showcasing their latest and most exquisite collections.
Media Coverage
In 2015, Wedded Wonderland’s star truly rose as we garnered national attention, with our story being told across various media platforms. We made headlines in prominent publications such as Cosmo Bride, The Morning Show, Vogue Living, the Sunday Telegraph, and White Collection magazine, solidifying our reputation as a go-to wedding destination.
Brand Partnerships
Wedded Wonderland’s 2015 marked a significant milestone in its evolution, as it forged numerous partnerships with prominent organizations. The likes of Cosmo Bride, Fashion Palette, One Fine Day, the Inner Circle, EPIC Collaborative, the Flower Growers’ Association, AHFA, and the ABIA all played a crucial role in shaping the company’s trajectory during that year.
Photoshoots
Wedded Wonderland’s creative endeavors in 2015 yielded two notable photography projects: Let Them Eat Cake, a lavish exploration of textured grandeur and royal profiles; and The Bridal Bazaar, a vibrant medley of hues and exotic adornments that blended seemingly disparate elements to create a truly unique visual experience.
Instagram Hits 400k
As we mark yet another milestone in our journey, we’re thrilled to announce that Wedded Wonderland reached a remarkable 1 million page views in May 2015. Moreover, our Instagram community has grown exponentially, now boasting an impressive 400k followers! It’s been an incredible ride sharing our passion for all things love-related, and we can’t help but feel grateful for the opportunity to inspire and inform others along the way.
Westfield X Wedded Wonderland Brunch for Bloggers
As the festive season officially kicked off at Westfield Parramatta with their 12 Days of Christmas campaign, Wedded Wonderland hosted an exclusive gathering of prominent bloggers, designers, and social media influencers. This morning soiree was a perfect blend of fashion, food, and merriment, bringing together some of Australia’s most influential personalities.
