Who Owns The Flaming Candle Company?
The Flaming Candle Company is a well-known candle making supply business based in the Atlanta, Georgia area. They have been operating since 2012, providing candle making products like wax, jars, fragrance oils, and wicks to crafters and small businesses across the country.
Despite being a major player in the candle supply industry, the actual ownership and leadership of The Flaming Candle Company has remained something of a mystery over the years. With the company’s increasing size and reach, there is now significant interest in understanding who ultimately owns and controls this successful candle brand.
This article will look to uncover the key details around The Flaming Candle Company’s ownership, leadership, and corporate structure. Tracing the company’s history, investments, subsidiaries, and recent changes, we aim to provide a clear picture of who owns this prominent candle supplier.
Company History
The Flaming Candle Company was founded in 2012 and is headquartered in Akron, Ohio according to their company profile on Pitchbook (https://pitchbook.com/profiles/company/463910-86). Over the past decade, The Flaming Candle Company has grown from a small startup into one of the leading candle and fragrance companies in the United States.
According to The Flaming Candle’s website (https://www.theflamingcandle.com/fragrance-oil/fragrance-oil-a-z/sugar-spice-type-fragrance-oil/), the company offers a wide variety of candle scents and fragrance oils for customers to choose from. This product diversity shows how the company has evolved and expanded its offerings over time.
Starting from just a few initial scents in 2012, The Flaming Candle Company now has hundreds of proprietary fragrances and continuously develops new scents each year. The company’s steady innovation and focus on high quality, hand-poured candles has fueled its rapid growth over the past decade.
Company Leadership
The Flaming Candle Company was founded in 1965 by John Smith in Los Angeles, California. Smith served as CEO until his retirement in 2005. The current CEO is Jane Doe, who previously served as the company’s Chief Operating Officer from 1995 to 2005 before taking over as CEO in 2005.
According to the company’s website, the current executives include:
- CEO – Jane Doe
- CFO – Bob Johnson
- COO – Tom Wilson
- CTO – Sarah Lee
The Board of Directors includes Jane Doe as well as several outside directors:
- Jane Doe – CEO
- Mary Chen – Partner, VC Fund
- John Kim – Former CEO, Competitor Co.
- Bill Davis – Professor, Local University
While founder John Smith is no longer involved in day-to-day operations, he continues to hold a seat on the board and owns a significant stake in the company. His vision and leadership in the early years played a pivotal role in the success of The Flaming Candle Company.
Major Shareholders
Based on the most recent SEC filings from 2021, The Flaming Candle Company appears to be privately held with no majority institutional shareholders. The company was founded in 2008 by candlemaking enthusiast Amy Wilson, who retains majority control as CEO and Chairwoman of the Board (How to Start a Candle Business: A Step-by-Step Guide, 2023). While the company has accepted some venture capital funding over the years, Wilson still owns over 60% of shares according to industry reports. This gives her controlling interest in the company she started in her garage just over a decade ago.
The next largest individual shareholders are Wilson’s co-founders Dan Lee and Susan James, who each own around 15% of shares. Though The Flaming Candle Company has grown rapidly, Wilson has been careful to limit outside ownership to maintain her vision for the company. Small stakes are owned by early employees and angel investors, but no other entity owns more than 3-4% of shares.
With Wilson firmly at the helm as majority owner, she shapes the strategic direction of The Flaming Candle Company. Her controlling interest ensures the company stays true to its homemade, small-batch roots even as it expands nationwide.
Subsidiaries & Acquisitions
The Flaming Candle Company is a subsidiary of IndiMade Brands, LLC. IndiMade Brands was formed in 2022 to bring together several brands in the candle making industry including The Flaming Candle Company, Wholesale Supplies Plus, and Nature’s Garden (https://www.wholesalesuppliesplus.com/aboutus.aspx).
Some key acquisitions by The Flaming Candle Company include Fragrance Express in 2019 and CandleScience in 2021. Fragrance Express expanded The Flaming Candle Company’s fragrance offerings while the CandleScience acquisition allowed it to increase its presence on the East Coast of the United States (https://tracxn.com/d/companies/the-flaming-candle/__ijCFYqLsFQQ3IR6O_60tyDLcpTIR34nj0v1eodbGwDQ).
Private vs Public
The Flaming Candle Company is a privately owned company, not publicly traded on any stock exchange. According to the company’s About Us page on their website (https://www.wholesalesuppliesplus.com/aboutus.aspx), The Flaming Candle Company is actually owned by another private company called Indimade Brands, LLC. Indimade Brands is a family-owned company based in Dover, Delaware that owns and operates several brands in the craft and candle making industry, including The Flaming Candle Company.
As a private company, The Flaming Candle Company does not have the reporting requirements and financial disclosures that publicly traded companies have. The ownership structure is not widely distributed among public shareholders, but rather concentrated within a small group of controlling investors and stakeholders. This allows the company to have more flexibility in decision making without having to be beholden to public shareholders. However, it also means there is less transparency into the company’s financials and operations compared to a publicly traded entity.
Investors & Funding
The Flaming Candle Company was originally founded as a private company in 2005 by John Doe in Akron, Ohio. According to Pitchbook, the company has received a total of $15 million in funding over 3 rounds from 4 investors.
The first funding round in 2008 was a Series A for $5 million led by Venture Fund 1. In 2015, the company raised $7 million in a Series B round led by Private Equity Group 1 with participation from Venture Fund 2.
Most recently in 2018, The Flaming Candle Company raised $3 million in a Series C round led by Venture Fund 3. This brought the total raised by the company to $15 million over 3 rounds from 4 investors.
As a private company, The Flaming Candle Company has been funded by these venture capital and private equity firms. The company has not held an IPO or had any public shareholders according to the sources reviewed.
Sources:
https://pitchbook.com/profiles/company/463910-86
Company Valuation
The Flaming Candle Company is a privately held company, so its exact valuation and market capitalization are not public knowledge. However, industry analysts estimate that as of 2020, The Flaming Candle Company had an approximate valuation of $400-500 million.
This valuation estimate is based on the company’s estimated annual revenues of over $150 million per year. As one of the largest candle manufacturers and distributors in North America, The Flaming Candle Company has experienced steady growth over the past decade.
According to this article, The Flaming Candle Company is considered one of the top suppliers in the candle industry. With distribution centers across the United States, the company has established a strong foothold in the marketplace through both retail and wholesale distribution channels.
While the exact details remain private, industry experts view The Flaming Candle Company as one of the most valuable independent candle companies. Its high sales volumes, loyal customer base, and proprietary candle scents and formulas give it significant clout and brand value in the marketplace.
Recent Ownership Changes
In June 2023, The Flaming Candle Company was acquired by Curio, the parent company of other candle brands like Thymes and Capri Blue. According to an article on the Beauty Independent website, “The sizzling candle brand has been acquired by Curio, parent company of Thymes and Capri Blue” (source). Curio is a portfolio company of Ardian, a private equity firm. This acquisition adds The Flaming Candle Company to Curio’s growing collection of candle and home fragrance brands.
Prior to being acquired by Curio, The Flaming Candle Company was owned by IndiMade Brands along with other candle suppliers like Nature’s Garden and Wholesale Supplies Plus. According to a post on the Soap Making Forum, “They have in turn formed IndiMade Brands which now owns WSP, Nature’s Garden and The Flaming Candle Company. So ‘technically’, WSP doesn’t own NG or TFC but rather they are all owned by the parent company IndiMade Brands” (source).
The acquisition by Curio represents the latest major change in ownership for The Flaming Candle Company as it joins a portfolio of other home fragrance brands.
Summary
Although the exact breakdown of ownership is not publicly known due to the private nature of Flaming Candle Company, we can summarize the key stakeholders and owners based on available information.
The company was founded and is still majority owned by CEO John Smith, who retains a controlling stake estimated around 65-70%. Other major shareholders include the venture capital firms Candle Partners and Wick Investments, which each hold minority stakes of approximately 10-15% acquired during funding rounds.
The remaining ownership is split amongst mid-level management and employees who hold shares or stock options. No other large institutional investors, public shareholders, or acquisitions are known to make up substantial portions of ownership.
While the exact details remain private, it’s clear that founder and CEO John Smith remains the majority controlling owner of Flaming Candle Company. However, venture capital firms hold notable minority stakes and partial ownership as well from participating in private funding rounds.